Surfer SEO Review: Main Features, How to Use, and Pricing

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I have been a specialist in the SEO sector for many years now, and though many new SEO tools are flooding the market I find myself constantly returning to Surfer SEO. There is no doubt in my mind that Surfer SEO is revolutionizing the digital landscape.

With the tools that it provides there is no more guesswork, no more confusion – if you haven’t met before, let me introduce you to Surfer SEO.

As you well know, as a blogger or entrepreneur, your success hinges on your visibility. And in the digital world, visibility means mastering SEO. That’s where Surfer SEO steps in – a tool designed to make SEO and keyword research manageable and remarkably effective, regardless of your business size.

Imagine having an arsenal of cluster keywords at your disposal, crafting blog posts that hit the mark every time, and sprinkling in those ‘magic’ keywords that catapult your ranking on Google. With this keyword research tool, all of this becomes possible. Your on page SEO is going to rank, finally!

#1 SEO Tool
$69 / month

Surfer is my go-to tool for SEO optimization. It provides data-driven insights that help me improve my website's ranking and increase traffic. It now has an exceptional AI writing tool that will write a complete keyword-optimized blog post for you from a single prompt!

  • Advanced AI Writer
  • Wide array of tools
  • Data-backed suggestions
  • One-click AI article generation
  • Worth the price tag
  • Initial learning curve
  • Mid to high range pricing
  • Limited to on-page SEO
We earn a commission if you make a purchase, at no additional cost to you.

Surfer Seo Review (In a Nutshell)

I use Surfer SEO daily for all my blog posts, from hunting down cluster keywords for topics to drafting and optimizing new posts. For this very blog, I have utilized the target keyword content planner and have ensured that my content score sits up over 80 (for those that love a bit of gamification to keep them focused this ‘score indicator’ is a favorite among my team.)

It is easy to use and can most certainly transform your blogging or entrepreneurial journey, most predominantly, and I’d say, importantly for entrepreneurs, it saves you time, lots and lots of it.

Surfer SEO Basic Pricing

  • Essential: $69/month (180 content optimization credits p.y)

  • Advanced: $149/month (540 surfer seo content editor credits p.y)

  • Max: $249/month (Surfer SEO s most epic content optimization package with 1080 credits p.y)

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Surfer AI Add-on Pricing

The new Surfer AI article generator is available as an add-on to your monthly plan at $29/month. This AI tool allows you to optimize content at 10x the speed! Get this add-on if you are looking to grow your project fast.

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So, What is Surfer SEO?

In this Surfer SEO review I will help you get to know this fantastic cloud-based platform that’s all about data. It really is a keyword research tool with a difference.

It analyzes your website pages and content plans, sifting through the best-ranked pages for all queries, target keyword s, and then pinpoints crucial on-page SEO metrics.

The end goal? Creating a content strategy for your business that’ll charm search engines.

Surfer SEO is this amazing one-stop shop. It does thorough keyword research, is an amazing SERP analyzer tool (analyzes search engine results pages), optimizes sites overall, and much more.

The Content Editor has a super handy content score that tells you how Google-friendly your content is compared to the other folks on the SERP. Plus, it offers recommendations like how many words you should add/remove and how many images you should add.

Sure, there are some downsides, like word suggestions possibly leading to keyword stuffing or limited queries based on your package. But with this surfer SEO review definitely believes that the pros definitely outweigh the cons!

Surfer SEO Main Features

Surfer SEO has quite a bunch of tools that work together to optimize your website’s content and boost its search engine rankings.

With a whopping 500 on-page optimization factors to consider, the keyword research tool gives you a good idea of keyword search volume and what keywords you should sprinkle throughout your articles, and how many times they should appear.

Keyword Research Tool

In the realm of keyword research, Surfer’s keyword research tool offers you insights into keywords your competitors are getting lucky with and related keywords – along with details on competition analysis and search intent analysis.

This tool provides an extensive list of relevant keywords, including those long-tail keywords and questions people often ask about a particular topic.

You can filter results by various metrics, like search volume, related keywords, and keyword difficulty, to figure out which ones are worth targeting.

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Surfer SEO’s Content Planner feature helps pinpoint secondary keyword opportunities and build topical relevance to level up your overall content strategy.

SERP Analyzer On-Page SEO

Surfer SEO’s SERP Analyzer is a powerful tool that allows you to conduct a comprehensive analysis of your competitors’ pages and plan your content strategy accordingly.

Its search results provide insights into keyword analysis and help in competitor research.

With over 500 ranking signals taken into consideration, it offers a detailed breakdown of the top-ranking pages for any query or keyword.

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This understanding allows you to see what’s working on the first page of Google for specific queries or keywords and adjust your own content accordingly. Surfer’s content editor helps you do this effectively.

Surfer AI Writer

The Surfer AI Writer is this amazing AI content generator that crafts entire SEO-optimized articles for you at the click of a button. There are now many AI writing tools on the market but this one works seamlessly within Surfer SEO making it a great time saver and boosting your chances to show up in Google’s top search results!

The AI writer is designed to create complete blog posts that have been analyzed to perform well in search engine rankings. Well, “Hello 1st page of Google!”

Content Editor

The Content Editor feature offers a rich text editor with in-depth suggestions, an seo review to improve content quality and overall page rankings. By following Surfer SEO’s unique seed keyword recommendations, you can determine what keywords should be used in your article and how many times they should appear.

To improve the content score with Surfer SEO, here are some tips for using the content editor:

1) Use the right amount of words and images based on your competition

2) Optimize headlines by including main keywords

3) Avoid keyword stuffing by using the recommended NLP keywords

4) Utilize outgoing external and internal links appropriately.

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SEO Audit

The SEO Audit feature thoroughly analyzes website performance, identifying areas for improvement based on on-page and off-page factors.

This feature will help you identify areas that can be improved on existing articles to ensure they are optimized for search engines.

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Keyword Surfer Chrome Extension

The Keyword Surfer Chrome Extension is a free SEO tool that allows you to conduct keyword research directly in Google search results.

By analyzing the top-ranking pages for a given keyword, you can identify gaps in your own content and target specific topics to increase organic traffic.

This extension is an effective way of using keyword research for SEO strategy and improving keyword ranking with Surfer SEO.

By analyzing the top-ranking pages for a given keyword, you can identify gaps in your content and target specific topics to increase your site’s traffic.

This information can be crucial for content creation, allowing you to optimize your articles around a seed keyword or high-traffic keywords and improve their visibility on the SERP.

I always use the plugin while doing keyword research and it works great alongside the Ahrefs Chrome Extension for optimizing content.

One word of caution – I would say that while this tool is great for investigating content topics and planning your website content calendar, the data seems a little off in terms of search volume and keyword difficulty ratings.

I would ultimately advise using another tool for your actual keyword research such as Ahrefs, SEMrush, or Mangools.

What is the best way to use SurferSEO?

The area that Surfer really shines is with the Content Editor. It does a great job of providing keywords to include in your articles and has proven to work for me time and time again.

Here are a few ways you can use best use Surfer SEO:

A: Optimize Existing Content

Surfer SEO is your new best friend here. It brings a magic wand that’ll comb through your existing content, and analyze the top-dog pages ranking for all queries, SERPs, and pages that have caught your fancy.

Here are three ways to improve your existing content:

1) Use Surfer’s Content Editor to edit your page based on suggestions on what’s missing from your page like main and sub keywords usage, LSI/NLP/TF-IDF keywords, meta tags, media elements, incoming backlinks, word count, outgoing external and internal links, and headline structure;

2) Study competitors’ content using the SERP Analyzer app to identify on-page SEO metrics that need improvement by comparing them with your own;

3) Use Surfer’s Grow Flow to get a lot of suggestions for improvement based on analyzing your URL and the SERP of its main keyword.

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B: Create New Content

When you’re creating new content with Surfer SEO’s Content Editor, you can even cherry-pick competitors to follow their writing guidebook and answer the common questions provided by the tool.

The tool is ideal for creating top-tier content that gets noticed in SERPs, all while sticking to vital on-page optimization metrics.

Here’s a quick rundown of the best bits Surfer SEO brings to your content creation process:

  • AI-powered Keyword Research: It’s a time-saver and ensures your content is packed with relevant keywords that’ll make it top-notch.

  • Customizable Outlines: Perfect for structuring your thoughts and ideas before diving into the writing process.

  • Brief Tab: Keep tabs on your competitors without breaking a sweat, making faster decision-making a piece of cake.

  • Content Planner: It thinks of everything – organic traffic, search intent, and more – to ensure your content is as targeted as an expert marksman.

Cracking the Code: How Does Surfer SEO Even Work?!

Surfer SEO is a detective that analyzes over 500 ranking signals and contrasts your pages with what’s currently shining on the SERPs.

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It’s all about data and offers you a map to find missing elements from your page, site, and content plan.

This way, you’ll get tips to up your game based on on-page SEO factors like main and sub keywords usage, LSI/NLP/TF-IDF keywords, meta tags, media elements, incoming backlinks, word count, outgoing external and internal links, and headline structure.

Surfer SEO stands out with a user-friendly interface and unique goodies like the Grow Flow AI assistant.

Surfer SEO Alternatives

What else is out there besides Surfer SEO?

You might want to take a look at tools like Frase or Neuronwriter. They offer similar features but at different price points.

That said, it’s worth mentioning that Surfer SEO does have some standout features, like its new AI writer, the content editor, and personalized suggestions from its AI growth management platform, Grow Flow.

Sure, Surfer SEO might not be the cheapest option out there, but with data-driven insights and user-friendly features, it’s definitely worth considering if you’re serious about boosting your online presence through optimized content. My hope is that this Surfer SEO review has convinced you how helpful this tool actually is.

Frequently Asked Questions

u003cstrongu003eWhat is the Surfer Outline Builder and how to use it?u003c/strongu003e

Surfer’s Outline Builder is like a compass guiding you to create content that’s optimized for search engine rankings. u003cbru003eUsing AI, it suggests headings, subheadings, and paragraph topics based on top-ranking pages for your chosen keywords. It’s perfect for those who need help organizing their ideas or want to cover all the necessary topics while keeping their content nice and tidy.

u003cstrongu003eWhat is NLP (Natural Language Processing) and how does Surfer use it?u003c/strongu003e

NLP is all about helping computers understand human language. It’s key in the digital world where u003ca href=u0022 target=u0022_blanku0022 rel=u0022noreferrer noopeneru0022u003econtent creation is a huge part of marketing strategiesu003c/au003e.u003cbru003eSurfer SEO takes NLP and supercharges it, using it for keyword suggestions and outline editing to make your content shine on SERPs.

u003cstrongu003eWhat is Surfer’s WordPress plugin?u003c/strongu003e

Surfer’s WordPress plugin manages media, avoids versioning mistakes, and even offers advanced features like NLP entity usage and topical relevance building.

u003cstrongu003eHow do I use Surfer’s Audit tool?u003c/strongu003e

Getting better search engine rankings takes some strategy, and Surfer’s audit tool is one of the best in the game. It offers a deep dive into your website, looking at your keywords, your competitors, and suggesting keywords to help you get ahead.u003cbru003eu003cbru003eIt also helps you sharpen your on-page optimization, giving tips based on things like meta tags, media elements, backlinks, word count, and headline structure.

u003cstrongu003eHow to use Surfer SEO Content Planner?u003c/strongu003e

Content optimization is a careful dance, and Surfer SEO’s Content Planner is here to lead. It helps you map out a strategy based on primary and secondary keywords, organic traffic potential, and difficulty level.

Final Thoughts

While there are other players out there, like Frase, SEMrush or Ahrefs, Surfer SEO stands out with its focus on data-driven analysis and accessibility for all levels of expertise.

Overall, we highly recommend giving this tool a try if you’re looking to take your on-page optimization efforts to the next level!

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    Dan Chadney

    Author: Dan Chadney

    Ever felt like your business should be getting more attention online? I felt the same way until I learned how to leverage SEO and digital marketing tactics to scale my online business to 6 figures per year.

    My name is Dan Chadney and before starting Indie Brand Builder, I spent 20 years as a web designer, front-end developer and SEO marketing specialist. I've owned multiple successful businesses and I'd love to help you build yours! Check out my online business guides and learn how to make money online!