My Journey
My path to becoming a brand therapist and confidence coach is rooted in a lifelong passion for art and creativity. As a trained fine artist specializing in mixed media, pen and ink, and acrylics, I've always been driven by a desire to create experiences, not just images.
This artistic foundation has shaped my entire career. For years, I honed my skills as a professional artist, exploring the interplay of different media and pushing the boundaries of visual storytelling. My work wasn't just about creating beautiful pieces; it was about evoking emotions and sparking conversations.
Alongside my fine art career, I found joy in nurturing creativity in others. For over 14 years, I've been an art mentor and educator, teaching children aged 2-12. This experience taught me the power of self-expression and the importance of building confidence from a young age.
In 2018, I co-founded Loam & Lore, a family business focused on eco-sustainable products. This venture gave me firsthand experience in building a brand from the ground up and navigating the challenges of entrepreneurship.
As a neurodiverse mother and creative, I've faced my own struggles with self-doubt and overwhelm. This led me to explore coaching and personal development, where I discovered that the tools and techniques I was using to overcome my own challenges could be powerful assets for other entrepreneurs.
What I Do Now
Today, at Indie Brand Builder, I blend my artistic background with my business experience in my roles as Brand Therapist and Confidence Coach.
As a Brand Therapist, I apply my artistic sensibility to help entrepreneurs uncover and express their authentic brand story. Just as I create experiences through my art, I help clients create meaningful brand experiences for their customers.
My role as a Confidence Coach complements this perfectly. I understand that a great brand is only as powerful as the person behind it. That's why I work with clients to build the confidence they need to step out and share their message with the world.
My Approach
My approach is holistic and personalized, drawing on my diverse background:
Brand Therapy Sessions: One-on-one strategy sessions where we uncover your unique story and translate it into a powerful brand identity, infused with artistic flair.
Confidence Coaching: Tailored sessions to help you overcome self-doubt, build resilience, and develop the mindset of a successful entrepreneur.
Creative Problem-Solving: Using techniques from my fine art background, I help you approach business challenges with creativity and innovation.
Strategic Planning: Leveraging my experience with Amazon FBA and digital marketing, I assist in developing practical strategies for business growth.
Who I Serve
At Indie Brand Builder, we focus on supporting creative entrepreneurs and small business owners. Whether you're just starting out, looking to scale, or pivoting your business, I'm here to help you build a brand that truly represents you and gives you the confidence to succeed.
My Mission
My mission is to help you uncover your authentic brand story, build the confidence to share it with the world, and turn your creative vision into a flourishing business. Just as I create experiences through my art, I'm here to help you create unforgettable experiences for your customers through your brand.
Let's work together to make that happen!